What we collect
Information you give us
- Cost calculator. Your work email and company name, plus the numbers you enter into the calculator, when you ask for your results.
- Booking and contact forms. Your name and email, and anything you choose to tell us.
- Scheduling a call. When you book through Calendly, the details you enter there (name, email, time, answers to booking questions) are shared with us.
Information collected automatically
- Usage and device data. Pages viewed, scroll depth, time on page, clicks, referring site, browser, device type, approximate location derived from IP address, and page performance.
- Campaign data. UTM parameters and ad click identifiers (for example gclid, li_fat_id or msclkid) from the link that brought you here, so we can tell which campaigns work.
- Session replays. Our analytics tool records how pages are used (mouse movement, scrolling, clicks) to help us fix confusing layouts. Everything typed into form fields is masked before it leaves your browser.
Cookies and similar storage
We use cookies and browser storage (localStorage and sessionStorage) to keep analytics consistent between visits, remember which campaign first brought you to the site, and measure advertising. The site's own entries are named ssai_journey and ssai_sess. Our analytics and advertising providers set their own cookies as described below. You can block or clear cookies in your browser settings; the site still works without them.
Who we share it with
We do not sell your personal information. We share it only with service providers that run parts of the site and our sales process for us:
- Close: our CRM, which stores leads and the calculator results email we send you.
- Calendly: meeting scheduling.
- PostHog: product and web analytics, including masked session replays.
- Google (Google Analytics and Google Ads) and LinkedIn (Insight Tag): analytics, ad measurement and ad audiences. These providers may combine data from our site with data from other sites under their own privacy policies.
- Vercel: website hosting, which processes standard request logs.
We may also disclose information if required by law, to protect our rights, or as part of a merger or acquisition.
How we use it
- To reply to you, send the results you asked for, and schedule and hold calls.
- To understand how the site is used and improve it.
- To measure and improve our advertising.
- To keep the site secure and prevent abuse (for example the spam trap on our forms).
Your choices
- Email. Every email we send can be unsubscribed from, or reply and ask us to stop.
- Advertising. Manage personalized ads through Google Ad Settings and your LinkedIn ad preferences, or use your browser's tracking protection.
- Access, correction and deletion. Email carson@solarsurvey.ai and we will tell you what we hold about you, correct it, or delete it, subject to any legal need to keep it. Depending on where you live (for example California), you may have additional rights under state law, and we will not treat you differently for using them.
Retention and security
We keep lead and booking information for as long as it is useful for the business relationship, and analytics data for as long as our providers' retention settings allow. We use reputable providers, encrypted connections (HTTPS) and access controls, but no system is perfectly secure.
Children
This site is for businesses and adults. We do not knowingly collect information from children under 13.
Changes and contact
If we change this policy we will update the date at the top. Questions: carson@solarsurvey.ai, Solar Survey AI, Chicago, IL.